Go / No-Go Decision Template for RFPs

Stop wasting valuable resources on low-probability RFPs. Our strategic Go/No-Go Decision Framework helps you qualify opportunities before investing time and energy into responses that aren't worth pursuing.


Why You Need a Go/No-Go Framework

Top-performing proposal teams don't chase every opportunity. They're selective, focusing only on winnable deals that align with their strategic objectives.

RFP data shows:

  • Teams with formal qualification processes achieve higher win rates

  • Companies waste up to $725,000 annually responding to unwinnable RFPs

  • Using a structured framework reduces response costs by up to 30%


What You'll Get in This Framework

Our comprehensive Go/No-Go Decision Framework includes:

  • Ready-to-use scoring template with weighted criteria specifically designed for RFP qualification

  • 7 critical evaluation categories covering relationship factors, competitive positioning, resource requirements, and more

  • Step-by-step implementation guide for embedding this process in your sales workflow

  • Decision threshold guidance to ensure consistent application across your team

  • Documentation templates to record decisions and improve future qualification accuracy


How It Works

  1. Score each opportunity against strategic alignment, relationship strength, competitive position, and other critical factors

  2. Apply category weights to reflect your organization's priorities

  3. Calculate your final score percentage

  4. Compare against decision thresholds to determine whether to proceed

The framework presents a clear decision: Strong Go, Go with Caution, Proceed Only with Executive Approval, or No-Go.


Who This Framework Is For

  • Proposal Managers who need to allocate limited resources effectively

  • Sales Leaders looking to improve team efficiency and win rates

  • Pre-Sales Teams wanting data-driven qualification processes

  • Bid Teams seeking to establish consistent, objective decision criteria

Proposal Manager sitting at desk completing go / no-go decision framework for rfp
Proposal Manager sitting at desk completing go / no-go decision framework for rfp
Proposal Manager sitting at desk completing go / no-go decision framework for rfp

Go / No-Go Decision Template for RFPs